We think outside the box!
We take the conventional SEO methods and digital marketing and then we come up with new and innovative ways to ensure we can deliver on your site's performance.
We believe in open communication and transparency.
We deliver on our promises and we stand by our services.
Your success is our success!
We listen, we create, we communicate, we deliver, you gain!
Help Create Your Offer
We don’t just want to drive traffic to your website but we want your customers to park themselves there permanently! By discussing your goals, target market, and your business needs we help you to create an offer that is as the saying goes ‘too good to refuse”.
Apply On All Platforms
By helping our customers look at platforms available to them we discuss the short and long term benefits of each platform including SEO, Google Ad words and Facebook ads. We understand what works for one business may not work for another so our campaigns are personalised to meet your needs.
Build Your Landing Page
Our experienced team build landing pages relevant to your business utilising content and design whilst meeting Search engine optimisation. That way your target audience is guaranteed a smooth landing without the turbulence.
Report Success To Client
We provide deliverables that are measurable so we can provide a detailed analytic report month to month about the progression of your success. What makes our reporting different is that we cut out the jargon by providing the facts and legible information.
What makes us different from the rest? We listen to what YOU want. Your business goals and values are identified from the very beginning of the process. The strategies and processes we implement on your website are done so because we believe that this will truly work for you.
SEARCH ENGINE OPTIMISATION
Increasing the visibility of your website will ensure that a greater quantity of users will be able to access your services
The task involves identifying key phrases and words that people continually look for in search engines.
Social Media Marketing
The use of social media platforms to raise brand awareness, increase connectivity with you client
Allows your advertisement to be shown to users who are searching for the specific keywords selected.
Digital Marketing Agency Byron Bay
A digital marketing agency Byron Bay like SEFE Marketing is a company that specializes in digital marketing, the use of digital techniques to promote goods, services, or brands. Digital marketing skills are varied and include SEO (search engine optimization), SEM (social media marketing), and video marketing just to name a few.
Why Choose A Digital Marketing Agency
Choosing a digital marketing agency is a very important and often confusing decision. There are many digital marketing agencies and some may seem like they offer you more than others, but what looks good on paper may not deliver the results you’re looking for. For this reason, digital marketing agencies typically offer free digital marketing agency consultations where they will discuss your digital goals and how they can help you achieve them.
A digital marketing agency can help you find your voice and tell your digital story. As digital natives ourselves, we're attuned to the preferences of digital consumers and deliver true cross-device digital engagement that resonates.
Digital marketing agencies can help drive forward a company's communications strategy and achieve better business outcomes. Our team is equipped with the right background and education for any project: digital strategist, media buyer, data analyst, reporting specialist, and web designer.
Digital Marketing Strategy
Our expert team of strategists and storytellers deliver comprehensive digital communication programs that generate impactful results by tapping into consumer behavior trends, orchestrate integrated campaigns based on established KPIs, set measurable reporting schedules, and align content assets across channels.
Our digital marketing agency can help you decide on the right digital display ad to use and optimize it for maximum yield. We also design custom digital campaigns that deliver results by matching your unique consumer profile with their respective interests, behaviors, and digital habits.
Online & Digital PR Campaigns
An Online and digital PR campaign can be put into effect digitally to broadcast information about or for a service, product, company program, or another institute. For example, digital advertisement used for this aim may include digital banners, search engine advertisements (PPC), email marketing, and internet radio. These digital ads are designed to appear on digital platforms such as the Internet and social media amongst other places.
An online PR campaign will often involve public relations techniques that are executed through an electronic device - although these could be delivered via all means of communication coupled with additional tactics relevant to the internet environment, such as web content reviews or blogging reviews. It has been estimated that around $190 billion is spent every year globally on advertising campaigns across all media channels; the majority approximately 80% in digital formats.
Digital Marketing Services
Our digital marketing services ensure we deliver a measurable return on investment from our campaigns by delivering results within key performance indicators (KPIs) of clicks, traffic, or sales conversion rate.
We also provide digital PR outreach for press release distribution as well as blogger outreach & influencer partnerships. In addition to this, we can help with Social media management, social ad strategy, and pay-per-click advertising such as Google Adwords campaigns across many different search engines like Google, Bing, or Yahoo.
Our team of publicists will create a complete online & digital media strategy tailored specifically to meet our client's needs from social strategies and press releases to blogger outreach, email blasts, and influencer partnerships. Through content creation, we'll develop engaging multimedia assets such as blog posts, infographics videos, podcasts, or other video formats.
Once published we’ll monitor engagement metrics across all channels in order to measure success! This way we can make sure the digital marketing agency is meeting the client’s KPIs.
Digital Strategy Consulting
We'll help you define the right digital communication goals for your business objectives by understanding what's working and where there are opportunities to be more effective within digital channels. We can also provide ongoing digital PR outreach for press release distribution as well as blogger outreach & influencer partnerships.
In addition to this, we can help with Social media management, social ad strategy, and pay-per-click advertising such as Google Adwords campaigns across many different search engines. Our digital marketing agency is experienced in digital media strategy consulting to help you develop the digital direction for your business or organization, using a comprehensive approach that includes all digital channels and tools available.
Our team of publicists will create a complete online & digital media strategy tailored specifically to meet our client's needs from social strategies and press releases to blogger outreach, email blasts, and influencer partnerships. Through content creation, we'll develop engaging multimedia assets such as blog posts, infographics videos, podcasts or other video formats. Once published we’ll monitor engagement metrics across all channels in order to measure success.
Digital marketing is a digital strategy with the goal of reaching potential customers through digital media. It uses digital tools such as SEO, social media, and content to reach Internet users via computers or other devices. Digital Marketing can help you find your target audience more efficiently than traditional advertising methods by targeting people who are most likely to be interested in your product instead of using expensive ads that have no relevance for them. If you’re looking for a digital marketing agency in Byron Bay, contact us today!
Having a good web presence will help your business reach more new users and prospect customers all the while increasing your contact with your existing customers. Most people rely on the web in looking for a service or product they’d like to avail themselves of through the use of search engines like Google, Yahoo and Bing. Some even make use of social media sites or online business directories. The more places your business has a presence, the more likely it’ll be found.
The more times and places your business appears online and is found by users, the more you become familiar for them. Your growing online presence will help you establish authority and develop trust for customers and prospects.
Businesses need SEO as it is the most cost-effective way to understand their customers and reach them. It’s an essential part of a business’ marketing and sales strategy.
With the advances of technology and most people being reliant on the Internet for answers to what they’re looking for, having a good online presence have become increasingly important. That’s where SEO comes into the picture as it improves overall searchability and visibility.
Here are a few reasons why you need to include SEO in your marketing and sales strategy:
1. It builds trust and credibility.
2. Helps you understand the voice of your consumer.
3. It improves the user experience.
4. It helps increase engagement, traffic and conversions.
- It helps you understand the environment of the web.
Some businesses often forget that the most fundamental principle of marketing is about supply and demand. A problem faced by your customer creates the demand for your product or service. Your ability to show that you can supply solutions to their problem forms the foundation of relevance.
It is vital for businesses to achieve relevancy. The best way to achieve relevancy is to create high-quality content that is relevant to your business. Here are a few tips for your content:
- Start with a customer persona.
2. Understand user intent.
- Make use of keywords.
- Do SEO.
- Solve a problem.
- Make sure your content is timely.
If your website is indexed by Google, it will show on the search results but definitely not on the top results of the keywords you intend to rank for. In some cases, their website cannot be found on Google at all. This may be due to these reasons:
- Your website is not yet indexed by Google.
- Your website is still very new.
- Your website has “no index” tags.
- It‘s not optimized for search engine crawling.
Each business is different. You should take the time to understand your goals in order for you to know which parts of SEO you should focus on, where to track conversion and set benchmarks.
SEO may not fully replace paid advertising but it’s an essential component of a good marketing strategy. One of the primary results of SEO is that it increases your visibility in the organic search result. It also increases your traffic and rankings which you can leverage to further increase and maximize your SEO ROI.
High traffic may sound good enough but with SEO, you are attracting the right audience - your target customer, potential customers and even existing customers. These types of audiences could potentially yield higher revenues and profits.
Every business may see results on different timelines. There are a lot of variables that may affect the optimization of your website. On average, it takes about 6 to 12 months to start seeing your SEO results. But this is just the beginning, with continuous SEO efforts, it will continue to grow.