On-Page Ranking Factors
The process of on-page SEO refers to the optimisation of webpages in order to help them rank higher organically in search engines such as Google. The desired end result is increased traffic to your website.
The on-page SEO process involves:
- Increasing the overall site speed
- Title tag
- URL
- Content of page including the inclusion of keywords
- Image alt text
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Focusing on external factors such as link building to build authority and trust to your website.
Your website is one of the most important factors when trying to rank organically. Having a solid foundation is important.
Ensuring the content featured on your website is keyword focused giving you the best chance of driving traffic to your website.